Our bread and butter.
Paid Search.

Paid Search

We are a Google Premier Partner and an Accredited Microsoft Advertising Partner, meaning we are supported by the core paid platforms in terms of insights and strategy.

We are frequently testing their Alpha and Beta products and tools ahead of the majority of agencies, with us even providing feedback which has led to their development teams changing their Alpha products ahead of their launch!

How we work

As a dedicated paid marketing agency, we view our clients budget differently to most. Budgets are not restrained by platforms, they remain fluid, based on where we know we can deliver the biggest impact for our clients. 

Data is at the heart of our decision making. We use channel data, data from third parties and combine this with internal data from our clients to inform a constantly evolving strategy and identifying new opportunities for growth. On many occasions, we’ve witnessed our clients take our delivered insights and use them to decide on wider marketing decisions for their brand, including budgeting decisions, product focusing and campaign timings, to name a few. 

With a wealth of experience in Google Ads, Microsoft Advertising, Search Ads 360 and more, we create best-in-class PPC strategies which make budgets work harder and more efficiently, delivering on our clients sales growth objectives.

Why brands choose us

We provide all of our clients with bespoke strategies, reports and communication, to deliver fast impacts. Based on our proven agency methodology, our clients typically see a measurable difference in budget efficiency within their first month with us, with substantial growth in sales/revenue within three months.

We love a good feed

Our team of eCommerce specialists are unrivalled in all things feed related. We take the heavy lifting off your in-house time and remove the need for developer time and costs.

We always deliver

On average we deliver a 37% increase in ROAS for our clients within the first 3 months. No wonder they stick around for so long.

We get stuck in

We believe in being an extension of your brand and business. Integrating ourselves as one of the team and using internal product data available, allows us to work towards the objectives that matter to you.

Digital Marketing Manager at Moda in Pelle

Gianni Casagrande

‘Ortus has been instrumental in our online growth throughout 2020, whilst working as an extension of the in-house team. They are consistently pro-active in their approach, using insights and opportunities to influence their strategy, as well as delivering insights for us to use internally at Moda in Pelle to inform business decisions. We are extremely grateful to have such a talented team that understands our brand, ethos and business objectives’