The most highly anticipated day in the retail calendar is just around the corner and with it our Associate Director, Sarah Williams, takes the time to reflect and share Google’s insights from Black Friday and Cyber weekend 2020.
Bedrock's Analytics & Digital Strategy Director, Scott McMullan runs us through the items affecting your data accuracy, the impact they are having and what you can do to retain the most accurate marketing data possible.
Our Associate Director, Sarah Williams, shares her insights and predictions on how Q4 is shaping up in 2021.
With the Amazon Prime Day event fast approaching, the Ortus team share their wisdom on how to take advantage of the uplift in shoppers online across the 2 day sales period, outside of Amazon itself.
With lockdown restrictions on non-essential shops about to be lifted, the question so many retailers are pondering at the moment is, will shoppers return to physical stores? And the answer is undoubtedly, yes, they absolutely will. But will this be anything like pre-Covid levels?
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